To Network or not to network, that is the question!
- Sarah Skelton
- Sep 29
- 3 min read
To network or not to network, that is the question. I'll put my hands up and say it's hard when you are a newbie - walking into an event where you know no one is so stressful. It has nothing to do with confidence (I've presented to groups over 400 and done live TV and live radio more times than I can count). Walking into a room of networking supremos is the hardest thing ever! So please remember….. Networking is not just about making new connections; it's also about making new people feel like they are part of a network worth connecting with.
So look beyond the initial braveness you require for that first step and recognise the value in a strong and diverse network. Below are the reasons why it's worth it.
Opportunities:
Collaborations and Partnerships: Networking allows you to connect with individuals and organisations with complementary skills, resources, or goals. Collaborating with others will enable you to work on projects, initiatives, or ventures you need help accomplishing.
Business Development: Networking is crucial for entrepreneurs and business professionals in business development. Building relationships with potential clients, customers, investors, and partners can lead to new business opportunities, contracts, and partnerships.
Job Opportunities: Networking is one of the most effective ways to find job opportunities, whether advertised or hidden. Many job openings are never publicly posted but are filled through referrals and recommendations from a professional network. Knowledge and Information Sharing:
Industry Insights: Networking provides access to industry insights, trends, and best practices. By engaging with professionals in your field, you can stay informed about the latest developments, technologies, and strategies shaping your industry.
Learning from Others: Networking allows you to learn from the experiences and expertise of others. Whether you attend industry events, participate in online forums, or join professional associations, networking provides opportunities to learn from peers, mentors, and experts in your field.
Access to Resources: Through networking, you can access valuable resources, such as research papers, case studies, tools, and training opportunities, to help you enhance your skills and knowledge. Support and Advice:
Mentorship: Networking enables you to connect with mentors who can offer guidance, wisdom, and advice based on their experiences and expertise. A mentor can provide valuable insights, help you navigate challenges, and support your professional development.
Peer Support: Building relationships with peers through networking allows you to form a support system of like-minded individuals who understand your challenges and opportunities. Peer support can provide encouragement, accountability, and camaraderie as you work towards your goals.
Feedback and Validation: Networking provides opportunities to receive feedback and validation from others, whether on your ideas, projects, or career plans. Constructive feedback from trusted individuals can help you identify blind spots, improve your skills, and make more informed decisions. Career Advancement:
Visibility and Recognition: Networking helps you increase visibility and build your reputation within your industry or professional community. By actively engaging with others and sharing your knowledge and expertise, you can establish yourself as a thought leader or expert in your field.
Access to Opportunities: Networking opens doors to various career opportunities, including promotions, job offers, speaking engagements, and leadership roles. Building relationships with influential individuals and decision-makers can create opportunities for advancement and career growth.
Professional Development: Networking provides opportunities for professional development, such as attending conferences, workshops, and seminars or participating in mentorship programs and skill-building activities. These experiences can enhance your skills, expand your knowledge, and increase your value as a professional. Personal Growth and Development:
Cultural Awareness and Diversity: Networking exposes you to diverse perspectives, cultures, and experiences, helping you develop cultural awareness, empathy, and appreciation for diversity. Engaging with individuals from different backgrounds can broaden your horizons and challenge your assumptions.
Communication and Relationship Building: Networking improves your communication skills and ability to build meaningful relationships. Through face-to-face interactions, networking events, or online communities, networking provides opportunities to practice communication, active listening, and relationship-building skills.
Confidence and Resilience: Networking boosts your confidence and resilience by putting yourself out there, meeting new people, and overcoming challenges. Building a solid network requires stepping outside your comfort zone, taking risks, and learning from successes and setbacks, which can contribute to personal growth and development.





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